In this section we talk about SEO basics and we’re gonna start with on-page SEO. So I think that’s the first thing you should learn and it’s really the thing that you have the most control in. So what is SEO is something you might be wondering and the answer is SEO is it stands for search engine optimization and it’s basically how your site can rank for number one on Google for certain keywords right not every site ranks number one for every keyword the key here is gonna be picking which keyword you want to rank number one for because certain keywords might actually get you people that are ready to buy and other keywords might just be people that are interested in researching more about something. So in this section we’re going to talk about SEO and SEO can really be broken down into two main sections there’s on-page SEO which are things like h tags meta title Meta Description a bunch of things.

We’re gonna get to later in this section. So don’t worry if you don’t know what these mean and the other part of SEO is off page SEO or link building as it’s sometimes called now link building is great but it’s not something you should focus on right away the first thing like I said is you should focus on is on-page SEO and the reason is on page SEO is when Google comes to your site and it reads the site and tries to figure out what is this about it used different clues it reads the text on it which might be your product description or whatever text is on the page it uses things like the h the tag or the meta title or Meta Description meta title is what’s the title of this page and you basically feed Google all these clues of what your page is about now off page SEO is also something that Google use is to determine like how relevant your site is to a search how important it is now I’ll think about it this way if your site has a hundred links pointing to one page that page is probably pretty important now contrast that with if you don’t have any links anywhere no one’s ever linked to your site Google’s gonna probably guess that your website’s not very important now off page SEO is a very important aspect of SEO but that’s not something we’re going to get into right now we’ll save that for later.

So in this section some of the things we’re going to get on we’re going to talk about are things like keyword research which is the crucial first step before you even think about SEO in your products or any part of your website we need do keyword research. So in the next section I’m gonna show you how to do that step by step after that we got to talk about a general SEO on page overview we’re gonna get into the details what is an h tag what is a meta title Meta Description what do they do how to best optimize them things like that after that we’re gonna get into adding your products to your website and actually not just on how to add products to your website but how to add products. So it’ll have a good SEO value and I’m gonna show you in Shopify like step by step how you can actually optimize your products and lastly we’re gonna go into the SEO of your product. So that’s that last part I was talking about. So we’re gonna add your products and then we’re gonna go back and we’re gonna make sure they’re properly SEO. So that’s what this section is about and really this is one of those fundamental steps you should do from there right from the beginning and keep in mind your page isn’t gonna be number one on Google right off the bat but this is something that you need to do in the beginning.

So over time Google can realize hey this page that’s about let’s use my example jazz pants maybe when the furthest ice the site’s first available it’s not that relevant but over time people look at it and they say our Google looks at it and they say yeah this this page about jazz pants is actually pretty important. So it’s um it’s one of the foundational steps we want to get right from the very beginning if you like this video then you’re gonna love my new Ecommerce course the ecommerce profit plan in it I teach you the strategies and techniques that I actually use to build my own successful Ecommerce business we talked about how to set up a website an Ecommerce site that actually makes sales then we talk about how to get traffic to that site and ultimately I give you the tips and techniques on how to make it be as profitable as possible we talk about things such as SEO Google Analytics everything you’ve heard about AdWords it’s all in there this is really pretty much everything I know about Ecommerce I put in this one course I was tired of people asking me how do I get traffic to my website or how do I build an Ecommerce site and I wanted to just bundle it all up in one course when you buy the course you’ll get free lifetime access to my private Facebook group and on top of that for the first hundred people to buy the course I’ll give you a free one on one -minute consultation you can go to Effectiveecommerce.com or click up here now to buy the course and make sure that you get one of the free one-on-one consultation sessions.