This Sunday, I had the most number of sales – without any special deals. But the thing is, I have not touched my listing since I launched my product months ago. It’s all in the launching! But how did I launch my product in Amazon?
First, you’ll need to build a community. You need a group of people of who will be excited about your product. So that when you launch, someone’s going to be there waiting to try out your product. How do you do this? You have to build an email list, instagram page, facebook group, and a pre-launch sequence.
Looking back, here are the things I should’ve done to boost up my product launching.
1. Paid Ads
Get more people in your community, Facebook Ads are really good for this. Another way to do this is by capturing people’s emails with Lead Ads. Finally, when you put up your Amazon listing, you can launch Facebook ads into Amazon.
2. Influencers
I got some influencers when I first launched my product in Kickstarter. One thing I wish I did was to get influencers as well when I first launched in Amazon which I know would’ve been big for my launch in Amazon.
3. Giveaways
You can host giveaways for your product. One way to do this is have people leave reviews in exchange for a free product. This is actually against the terms but I know a lot of people who do this and don’t get caught.
4. Friends and Family
This one is very powerful but if you get caught by Amazon, you could get banned. You can have friends and family leave reviews for you. But take note that they should never have accessed the same IP address as you.
5. There’s always something new
There will always be a new tactic or new technique to launch your product on Amazon and you have to stay on top of it.