In this episode of the Effective Ecommerce Podcast. We’re gonna be talking how to launch a new product using Kickstarter. So I just launched a new product using Kickstarter. I did a lot of research leading up to this and tried to figure out what is the best way to launch a product using Kickstarter and I came up with a lot of different information. So I’m gonna go over all the information I came up with along with the process that I used to raise all a little over $16000, 16000  and a half thousand dollars and I know that’s not insane I know a lot of people out there talk about I raised three hundred thousand dollars using Kickstarter well something interesting I did mine in 30 days I did 30 days’ worth of work to launch to make 16  and a half thousand dollars on Kickstarter so I’m pretty proud of that I think obviously if I would have spent more time I could have done a better job also my product isn’t one of those three hundred thousand dollar products. We’ll talk about the whole process here in just a second so the real thing I wanted to try to do is figure out what is the 80/20 of launching a product using Kickstarter if you don’t know if the 80/20 it is it’s basically what’s the 20% of things I can do that will give me 80% of the results think about when you’re studying for a test usually looking back in the days when you’re setting for a test in school you could do about you could study for a long long time but ultimately what it was, was there was two you could study for let’s say five hours to get a B on (more…)

Day three of the Kickstarter today I’m a little bit burnt out the last two days is in a bit of a whirlwind when I mean a lot shooting few weeks is it a little bit of a roll one day through the Kickstarter and. So far I woke up today and that hasn’t moved much. So it’s kind of a little bit disappointing a lot protective is around a little over 7800. So the last few left full hours or. So probably increase it under 100 dollars or something like that hasn’t been a ton which is this funny because I came with these great high the first day set I was almost I moved in the first hours it’s about $7400, which is crazy and then never slow down you know it’s kind of a kind of a gut check it’s kind of a little bit of like okay you’ve got time to keep working my goal in the beginning has been to $51000,. So this is a reminder that it’s not going to be easy you know the next 2 days are going to be a challenge I’m hoping things there’s a lot of things a lot of things that I have in mind that could help kick it off and make this Kickstarter even better but it’s just a reminder that things are going to be tough. So today I’ll actually go up to Valencia which is where the B dancewear factory my other company my Meghan commerce company is located going to go up there there’s some things both for performance not that I’m going to do and just a few things with the banana store and spend some time with the parents

I attend to on Thursdays I tend to go up there (more…)